Georgia-Spain Qualifying Match

Yesterday, on March 28, the qualifying match of the 2022 World Cup Georgia-Spain was broadcasted on „The First Channel of the Public Broadcaster”. It should be noted that fan attendance at the stadium was allowed for the first time during the pandemic. The score ended 1: 2 in favor of the Spanish team. 

The match started at 8 pm and was watched by an average of 188 thousand viewers per minute. During the match, 34% of the total TV viewing was directed at “The First Channel of the Public Broadcaster”.

During the Georgia-Spain match, 34% of Tbilisi TV viewing and 35% of the region TV viewing was directed at “The First Channel of the Public Broadcaster". As for the age distribution of the match, the largest 34% of the audience constituted men over 65 years. 60% of the TV audience of the match were men and 40% were women.

The data is based on Tbilisi and 6 cities of Georgia (Rustavi, Gori, Batumi, Kutaisi, Zugdidi, Poti), where “Tri Media Intelligence” operates TAM panel. Data is taken from the population above 18 years including guests and time shifted viewing in the households.

Sofo Lezhava

By Sofo LezhavaOn 29 March, 2021